Nike

while at Jager Di Paola Kemp Design

Sister One Limited Edition Booklet

At the time, the Nike Sister One Limited Edition was one of the most exclusive products Nike had ever designed for the women’s category. Only six pairs were awarded in a global contest and they weren’t available for purchase anywhere. How to win? Prove you Are The One worthy of an Olympian’s shoe. Each pair was designed to reference the uniform of one of six female Olympians (Hope Solo, Sanya Richards, Diana Taurasi, Jess Mendoza, Maurren Maggi, and Gulnara Galkina-Samitova), and a piece of fabric cut from their uniform was sewn into the tongue.

This passport-sized book was just one element of the overall shoe presentation package that our team created. Each athlete was asked to complete the phrase “I train to _______”. Those answers, along with other details about their career, are featured in the book. The book begins and ends with a run of questions that invite us all to ask, “Am I The One?”